Asda has reintroduced its ‘Rollback’ campaign, reducing prices on over 4,000 popular products by an average of 25%, with some items up to 45% off. This initiative aims to make everyday shopping more affordable for UK customers. Additionally, Asda has cut petrol and diesel prices by 4p per litre across all its forecourts, further easing the financial burden on consumers. (retailgazette.co.uk)